Social Networking Doubles The Next Online Activity

Facebook and Twitter now account for 22.7% of our time spent online, according to Nielsen. That is twice the level of online games, the number two online activity. Instant messaging fell 15% from last year. Email activity fell from 11.5% to 8.3% of our online time from June 2009 to June 2010. But, email use on mobile is on the rise.

Business Marketing Impacted

Businesses are learning to use Facebook, Twitter and blogs to reach their markets. And these trends show that this is a good move.

If you could take the members of Facebook and make them a country, the it would be the third largest in the world. Right in from of the US. Filled with articulate computer users. That is a market to cater to!

How are you using Social Networking in your business?